A-ONE RELOCATIONS & REMOVALS
Moves Made Easy!
REQUIREMENT
The main challenge was designing a visual identity that appealed to both corporate and individual clients. A-ONE serves a diverse audience, from families moving locally to businesses handling international relocations. I aimed for an approachable yet authoritative brand that reflects A-ONE's commitment to a smooth, efficient moving experience, with a logo embodying movement, direction, and security across all applications—digital, print, and physical.
SOLUTION
I created a bold logo featuring a road within a triangle, symbolizing stability, direction, and progress, guiding clients confidently through their relocation. The triangle's form conveys trust and strength, while the road suggests movement and continuity, making the design both memorable and aligned with A-ONE’s values.
87%
INCREASE IN WEBSITE TRAFFIC
91%
BOOST IN RECOGNITION
23%
UPLIFT IN SERVICE SALES
What Sets It Apart
All About The Project
Our solution began with a bold logo concept: a road encapsulated within a triangle. The triangle shape not only symbolizes stability and direction, but it also represents progress, leading clients confidently on their relocation journey. The road design within the triangle suggests movement and continuity, while the angular form reinforces trust and strength. This unique design balances simplicity with symbolism, making the logo both visually memorable and meaningfully representative of A-ONE’s values.
For the color palette, we chose a combination of sea blue, jade, black, and white. Sea blue and jade bring in an element of freshness, reliability, and calm—a nod to A-ONE’s commitment to a stress-free experience. Black adds sophistication and authority, while white provides balance and clarity, ensuring a modern, approachable look. These colors work seamlessly across all brand touchpoints, from signage to stationery, giving A-ONE a consistent, professional appearance in every context.
The stationery was designed to be clean, functional, and reflective of A-ONE’s high standards, ensuring that every letterhead, business card, and folder reinforces the brand’s commitment to excellence. For the website, we crafted an intuitive, visually engaging experience where users can explore A-ONE’s services effortlessly. The site’s layout, combined with vivid imagery and strategic calls to action, mirrors the brand’s promise of a smooth, guided journey from the first click to the final unpacking.
Overall, the visual identity we created not only strengthens A-ONE’s presence in the industry but also makes a lasting impression of trustworthiness and modern efficiency. This identity now supports A-ONE’s mission by engaging clients visually and emotionally, helping the brand to be immediately recognized as a leader in the relocation space.
